Director of Content & SEO


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2021-11-03 17:57:371970-01-01Digital Recruitment Company
Job TypeCareers
AreaWork From Home, United KingdomWork From HomeUnited Kingdom
SectorMarketing and Sales JobsSEO and Search Jobs
SalaryDOE
Start Date
AdvertiserToby Day
Job RefDCSEO
Job Views261
Description
Director of Content & SEO
Job Type: Permanent
Salary: DOE
Location: Global 100% WFH
Consultant: Toby Day
 
The Organisation:
  
We are working with a fast growing SaaS business who has had $150million Series B funding, going from 20 staff to 500 staff in under 1 year. They help companies of all sizes to pay and manage full-time and contract workers around the world. They make it easy to manage international payroll, benefits, taxes, stock options, and compliance in 60+ countries.
 
The Role:
This is an exciting time to join an amazing company and make a personal difference in the global employment space as a Director of Content & SEO, joining their Growth team.
They are looking for someone to drive their organic growth and ensure the execution of all their inbound marketing initiatives. In addition to being a content pro who masterfully engages target audiences, you can also bring SEO expertise to helps us rank organically for strategic terms. With advanced project management skills, you will set prioritization across multiple stakeholders, establish editorial calendars and effective workflows that focus on delivering business results (marketing qualified leads and new customers).
 
What you will do:  
  • Set and manage their global content strategy.
  • Ownership of new customer goals from organic channels
  • Continue building their content marketing team and sourcing content as needed by hiring writers, designers and SEO resources.
  • Develop plans for the distribution and promotion of content.
  • Maintain editorial vision: voice, image across all content and assets.
  • Maintain inventory of content assets, ensuring this is mapped to their overall strategy.
  • Optimize for SEO and new customers by creating high-quality content around relevant terms and improving their company’s SERP rankings across the marketing funnel.
  • Ownership of their blog. Publish blog content that effectively addresses the needs and intent of their target audience.
  • Quantify and track the content marketing KPIs that directly impact their business. Proactively adjust and optimize in order to drive continuous growth of channel.
What we’re looking for:  
  • B2B Tech/SaaS industry experience and high-growth start-up experience is an absolute requirement
  • 7+ years of marketing and content creation experience.
  • Minimum of 2 years managing a team with emphasis on content and creative.
  • Passion for content marketing and a strong understanding of their business and mission.
  • Experience producing content for web and knowledge of distribution channels (blog, Facebook, Twitter, etc.)
  • Experience in SEO analysis and optimization, search ranking factors and key algorithm updates.
  • Experience in International content development and localisation.
  • Dual-thinker: creative and superb writer that can also use data to make decisions, think at scale and implement process.
  • A great attitude and a bias toward results, continuous improvement and growth
  • Experience in juggling multiple projects and the ability to adapt in a fluid, high-growth environment
  • Excellent communication skills (written, verbal, presentation, and interpersonal)
  • Writes and speaks fluent English
  • It's not required to have experience working remotely, but considered a plus
 
The Digital Recruitment Company is an Employment Business for interim, contract and temporary recruitment and acts as an Employment Agency in relation to permanent vacancies.
To apply for this role please contact us at:
Toby Day
0203 640 2133
toby@digitalrecruitmentcompany.com
www.digitalrecruitmentcompany.com
 
 
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