Senior CRM Executive
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| Job Type | Careers |
| Area | London, United KingdomManchester, United KingdomWork From Home, United Kingdom |
| Sector | OtherMarketing and Sales JobsStrategy |
| Start Date | ASAP |
| Advertiser | Rosie Whelan |
| Job Ref | RW - SCE |
| Job Views | 1241 |
- Description
- Senior CRM Executive
Job Type: Permanent
Salary: up to £45,000 base salary + package
Location: London OR Manchester and WFH
Consultant: Rosie Whelan
The Organisation/Role:
Our client is a niche firm specialising in the more complex aspects of personal injury and human rights law. Committed to achieving access to justice for all including full, fair compensation by providing first-rate legal advice.They are seeking to hire a Digital Marketing Specialist to focus primarily on servicing the marketing requirements of the Employment department.
Role:
Managing, analysing, and reporting on data and ensuring the smooth running of the firm’s CRM system and communications, ensuring it also aligns with the firm’s practice management system.
Main duties and responsibilities:- Take a lead role in the day-to-day management of Hubspot, the firm’s CRM system
- Working with compliance to ensure adherence to the firm’s GDPR policy in relation to marketing
- Assist in strategy development across customer acquisition and conversation
- Build targeted campaigns, analyse performance and provide regular reporting to create actionable insights and improvements across campaigns
- Work with Senior Marketing Operations Manager to develop HubSpot CRM best practices
- Deliver training to relevant stakeholders
- Work with the wider marketing team to develop client and prospective leads contact initiatives by implementing a consistent communications experience
- Other Responsibilities:
- To maintain a flexible approach whilst assisting in implementing the marketing mix
- Manage the manual transfer of data where necessary with other internal systems
- Assist with the implementation of digital marketing campaigns across different channels
- Any other tasks that might be required from time to time
- Skills & Experience:
- Essential:
- A minimum of 2 years experience in CRM Marketing
- Genuine interest in working with a leading claimant law firm and passionate about providing access to justice for all
- Knowledge of the current regulation regarding GDPR and other data regulation
- Proficiency in marketing automation systems (like HubSpot) and integrating those systems with other technologies
- Experience in set-up and development of CRM programs and campaigns
- Strong analytical skills and experience with reporting and data analysis
- Highly organised with excellent attention to detail
- Proven ability to communicate accurately, clearly, and concisely in writing and verbally
- Demonstrable experience in working within a busy environment and independently managing projects on tight deadlines
- Demonstrable experience in building strong working relationships with senior stakeholders and team members
- Proven ability in demonstrating patience, resilience and flexibility whilst managing daily tasks and stakeholder relationships.
- Intermediate level of proficiency working with MS Office (Powerpoint, Excel, Word, Outlook), HTML & CMS platforms
- Ability to manage multiple projects at the same time in a fast-paced environment.
- Passionate about customer experience
- Technically capable, excellent communicator, and a desire to improve processes
- Desirable:
- Experience and expertise with HubSpot CRM system
- Relevant experience working in the legal sector within a partnership environment
