Performance Marketing Manager

2019-11-07 15:10:062020-02-04Digital Recruitment Company
Job TypeCareers
AreaCentral London, United Kingdom
SectorMarketing and Sales Jobs
Salary£52,000 - £56,000
Start DateASAP
AdvertiserRosie Whelan
Job RefPPM-RW
Job Views127
Description
Performance Marketing Manager
Job Type:
Permanent 
Salary: £52,000 -£56,000
Location: London
Consultant: Rosie Whelan

The Organisation:

Digital Careers, part of the Digital Recruitment Company is currently working witha Fortune 250 company which is the world’s largest restaurant group with over 40,000 restaurants across the globe.They are a billion-pound business with over 900 restaurants run by our 28,000 restaurant team and have received a number of accolades in recognition of our commitment to their employees, including being named as Britain’s Top Employer three years running. They are committed to breakthrough innovation and the success of our employees. They're proud of the unique culture that they have built, one where everyone can be their best self, make a difference and have fun!
  •  
The Key Role Functions:

  • Performance Management
  • Channel strategy
  • Campaign Planning
  • Campaign analysis
  • Agency Management
  • Reporting & ROI
  •  
 ROLE/RESPONSIBILITIES:
 
  • Aggressively drive broad, app and loyalty acquisition to hit our commercial objectives
  • Manage all digital performance channels, including paid Social (incl. FB, GCN, mobile, others)PPC, Affiliates networks.
  • Drive down efficient core cost metrics by implementing sophisticated optimisation strategies.
  • Innovate our emerging tech automation stack with new platforms for test
  • Oversee the full digital campaign planning and analysis process with our wider team and agencies
  • Help scope the ROI principles for digital media and make them organic within your reporting process
  • Ensure campaign data tracking is setup correctly and new data additions are implemented by working with the product team and CRM Manager.
  • Assimilate and distribute information from analytics to ensure that the agencies are well informed of the background consumer behaviour
  • Accountable to the Head of Digital and work in collaboration with the CRM manager.
 
KEY SKILLS/EXPERIENCE:
 
  • 3-5 Years digital management experience
  • B2C campaign planning and analysis
  • Experience in managing £1-3M digital budgets
  • Agency management experience
  • Full digital eco system experience
  • UX and search experience is desirable, but not essential
  • A people person who builds rapport
  • Energetic and fun
  • Hardworking and dedicated
  • Customer focused
  • A confident presenter
 
The Digital Recruitment Company is an Employment Business for interim, contract and temporary recruitment and acts as an Employment Agency in relation to permanent vacancies.

To apply for this role please contact us at:
Rosie Whelan
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