Inbound Marketing Manager
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| Job Type | CareersOther |
| Location | London |
| Area | London, United Kingdom |
| Sector | Marketing and Sales JobsSEO and Search JobsStrategy |
| Salary | £50,000 = £70,000 |
| Start Date | |
| Advertiser | Mags Rendle |
| Telephone | +44 (0) 203 640 2133 |
| Job Ref | AFDDRE5343R |
| Job Views | 700 |
- Description
-
Inbound Marketing Manager
Department Demand Generation
Job Type Permanent
Salary: £50,000 - £70,000 DOE
Location: London - Hybrid 3 days a week in office
Consultant: Mags Rendle
The Company
The Digital Recruitment Company are delighted to be is recruiting for An InboundMarketing Strategist for a leading provider of data intelligence, delivering accurate and actionable mobility insights to empower strategic professionals in government, retail, real estate, and finance to make informed decisions.
This is an impressive company at the forefront of utilising cutting- edge technologies and
innovative mobility research methods and proudly help 300+ local councils,
investors, as well as some of the largest retail and real estate companies stay ahead in
their industries.
In our continuous pursuit of excellence, they’re embarking on a journey to further amplify
their presence and impact. They are excited to hear what your insights may be around where we should focus with our inbound strategy.
The Role
Are you a skilled inbound marketing strategist with a passion for driving results and
delivering business impact outcomes? We are seeking an experienced Inbound Marketing
Manager to join a fast-growing B2B SaaS software company and lead their inbound
marketing efforts. This role is critical in shaping their brand's online presence, engaging
target audience and driving measurable results.
Responsibilities:- Develop and execute a comprehensive content marketing strategy that aligns with
- Conduct market research and customer analysis to understand specific areas of
- Create a content calendar, liaising with our insights team to identify areas that
- Lead content marketing initiatives, creating engaging, research-led content
create data-driven insights that prospect value.- Develop their site, into a stronger performing domain, attracting and
- Manage the website and ensure that it is optimised for SEO, user experience, and
- Lead keyword research and competitive analysis to ensure that content is
- Analyse and report on content performance, making recommendations for
- Collaborate with other departments to ensure that content is on-brand and
- Continuously monitor, analyse, and report on the performance of inbound
- Demonstrate the business impact of our inbound campaigns, using an attribution
Requirements:- Bachelor's degree in marketing, journalism, communications, or a related field
- 3+ years of experience in content marketing, preferably in the technology or data
- Strong writing and copy-editing skills with experience crafting content for a variety
- Working knowledge of SEO (technical SEO, content, digital PR, and outreach).
- Experience managing websites and familiarity with conversion rate optimization
- Experience using email marketing tools, such as HubSpot or Active Campaign, to
- Working knowledge of marketing automation and other marketing technology
Youtube, and Dripify).- Demonstrable experience of devising research-led content strategies that engage,
- Proven history of storytelling for a B2B company
- Ability to work in a fast-paced environment with tight deadlines and changing
- Ability to work independently, with strong self-accountability.
- Willingness to take on ad hoc projects and new challenges.
- Bonus: Experience with SaaS products for Government, Real estate, Retail, or
Why apply
Whatever your long-term career ambition, you will be joining a company who will provide you with the flexibility for you to develop your career. They offer a supportive, welcoming and friendly working environment, including hybrid working. They will take your career seriously to enable you to be the best you can be.Apply below and I will be in touch to discuss the company, the role and opportunity with you further.
The Digital Recruitment Company is an Employment Business for interim, contract and temporary recruitment and acts as an Employment Agency in relation to permanent vacancies.
To apply for this role please contact us at:
Mags Rendle
0203 640 2133
mags@digitalrecruitmentcompany.com
www.digitalrecruitmentcompany.com
