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Job Type | Careers |
Area | London, United Kingdom |
Sector | Marketing and Sales JobsStrategy |
Start Date | ASAP |
Advertiser | Rosie Whelan |
Job Ref | RW - CCO |
Job Views | 1164 |
- Description
- Chief Customer Officer – Marketing
Job Type: Permanent
Salary: up to £150,000 + bonus + great benefits
Location: London + WFH
Consultant: Rosie Whelan
The Organisation:
Digital Recruitment Company are currently with a global financial organisation who is redefining the life insurance and individual savings industry across the U.S., Canada and UK by enriching the lives, communities, and overall well-being of its members. Agents and members alike appreciate the turnkey-decisioned product offerings and end-to-end digitized processes that make it easy to get life insurance without traditional medical exams. State-of-the-art mobile tools help agents deliver tailored plans to prospective and current members. This role is going to play a huge role in their digitalisation within the UK.
The Role:
This is a really amazing role with our client who are a global company looking for someone to who can lead the marketing function and understand who best to target their audience and improve the customer experience. The purpose of this role is to drive the strategy and delivery of the member and customer agenda for the UK business, to improve customer proposition and experience, ensure good customer outcomes and achieve target commercial profitability
Responsibilities:
- Develop member and customer strategy, in support of the overall Global and UK strategy
- Achieve commercial goals through development of the member and customer proposition, experience and marketing.
- Develop actionable customer insight and data to understand customers and their financial services needs and to support targeted servicing of those needs
- Identify market trends with the potential to enhance the customer journey
- Create customer proposition roadmap, design propositions and go-to-market approach, working closely with the Chief Distribution Officer
- Shape and activate the global member proposition for our UK target customer segments to retain customers and facilitate improved engagement with the customer base
- Develop and execute marketing and customer engagement strategy to attract and retain customers
- Ensure that our member and customer communication, propositions and servicing achieve good customer outcomes - leading actions to rectify any gaps (leading first line Consumer Duty accountability)
- Identify the evolving regulator priorities around customer and build into the customer strategy
- Advocate of change in ways of working across the business, to improve the customer experience
Skills & Experience:
- 5 years director level within financial services
- Strategic mindset
- Strong influencing and communication skills
- Ability to understand the pulse of the customer
- Effective at problem solving coupled with high analytical capability
- Well versed in tools and technologies to drive the customer experience
- Outstanding and highly collaborative leader