Senior Field Marketing Manager
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| Job Type | Careers |
| Area | Work From Home, United Kingdom |
| Sector | Marketing and Sales Jobs |
| Start Date | ASAP |
| Advertiser | Rosie Whelan |
| Job Ref | RW - SFM |
| Job Views | 182 |
- Description
- X4 Senior Field Marketing Manager – UK, FR, Nordics, DACH regions
Job Type: Permanent
Salary: DOE
Location: Global 100% WFH
Consultant: Rosie Whelan
The Organisation:
We are working with a fast growing SaaS business who has had $150million Series B funding, going from 20 staff to 500 staff in under 1 year. They help companies of all sizes to pay and manage full-time and contract workers around the world. They make it easy to manage international payroll, benefits, taxes, stock options, and compliance in 60+ countries.
The Role:
This is an exciting time to join this amazing company and make a personal difference in the global employment space as a Field Marketing Manager, by joining their Growth EMEA team.
Requirements:- 6+ years experience in heading field marketing, experience in B2B and high growth startups preferred.
- It's not required to have experience working remotely, CRM knowledge and Growth Marketing, but will be considered a plus
- Relevant B2B marketing experience with proven track-record in significant results on-demand generation and sales opportunity pipeline creation with a mix of marketing activities, aligned with sales
- Knowledge of the start-up scene as well as SMB and mid-market.
- Deep understanding of modern marketing tactics and the ability to use them to create sustainable lead generation streams
- Good understanding and experience from SaaS and IT/Fintech space to be able to drive effective co-marketing with various partner types based on central programs (HR software providers, affiliates, referral, marketplace, VCs)
- Proactive, self-starter approach to everything
- You have the growth mindset and agile is not just a buzzword for you
- You are a practical thinker, high on delivery
- Structured planning and budget management skills with ROI driven mindset
- Ability to collaborate with several internal and external stakeholders
- Native in English
- Adapt and develop EMEA marketing strategy for local deployment. Ensure there is a coherent and clear marketing plan tailored to the UK market, towards the set target audiences
- Owner of the regional marketing plan across products and services aligned to commercial objectives, working hand in hand with our central marketing organization and local partnerships and sales.
- Demand/lead generation activities to ensure measurable MQL and sales opportunity pipeline creation together with sales and key partners – content and digital performance marketing (working closely with central marketing), events (hosted and industry events) and outbound activities (Telemarketing etc.).
- Working on multiple, simultaneous marketing programs that require both critical thinking as well as high-speed tactical execution including ABM and wider demand generation.
- Working with customer success and customer solutions consultants on local case studies
- Tracking and analyzing KPIs, reporting and analyzing performance to find ways to develop your marketing activities’ effectiveness.
- Brand awareness creation and close collaboration with central communications/PR counterpart
