Senior Account Director

Senior Account Director

Job Type                  Permanent

Salary:                      DOE/Competitive

Location:                  London & Hybrid (up to 2 days remote working per week)

Consultant:               Mags Rendle

The Company

The Digital Recruitment Company are working with an integrated communications agency built for the Networked Age – a world that’s increasingly connected, complex, polarised and activist. They are a family of brands that come together seamlessly.

They lead the way in the application of behavioural science to solve communications challenges They create strategies and multichannel campaigns to engage every audience, from consumer to policy maker, and from stakeholder to shareholder.

With 200 specialists in London and San Francisco, our client is trusted by many of the world’s leading businesses and brands.

The Role

We are looking for a Senior Account Director with 6+ years’ experience who can use their expertise to enhance our offering and reputation in strategic comms.

The agency’s digital work is diverse; one moment you’ll be tasked with developing a social strategy and influencer activation for a client in the financial services industry, the next to design a grassroots campaign driving consumer participation in a global health awareness day. It’s critical that you have worked, and enjoy working, in designing digital campaigns and activating digital platforms that aren’t just for consumer audiences – complex audiences are our speciality!

The exact nature of the work will be varied, from light touch involvement (e.g. contributing to brainstorms, attending a kick-off meeting, providing some written thoughts to supplement a presentation) through to leading a specific strand of digital work (e.g. analysis of a digital campaign’s performance, developing and running paid campaign strategies).

The role will therefore suit somebody with digital experience, with a focus on social, who is active across a range of client support areas including social content and channel planning, influencer campaigns, Executive profile building and training, integrated PR and digital programmes, and has a genuine love for the power of digital to reach and communicate with people online. This role is hands on, you need to be experienced enough to work autonomously on social strategy but collaborative enough to roll your sleeves up and deliver when needed, we’re a tight team who support each other.

Responsibilities

Primary:  Devise and articulate digital best practice programmes, competently explaining to clients its application against proposals; develop measurement recommendations against digital responses to brief and ensures delivery.

• Develop and evolve a robust approach to delivering engaging social strategies and content to specialist audiences
• Direct and own a portfolio of clients across the digital offering including influencer, organic and paid activations integrated into the PESO model
• Act as senior counsel to clients, supporting the development of their digital strategies as a whole
• Oversee all client contact whilst shaping and steering programme strategy and delivery and responsibility for servicing, profitability, forecasting and billing
• Responsible for growing existing digital and non-digital clients and winning new business, leading on pitches and networking for leads
• Oversee project team, providing leadership example and guidance to peers and colleagues including resourcing issues, account performance and delivering internal training
• Support and manage junior members of the digital team and develop their expertise through a supportive line management approach, is involved in recruitment
• Actively participating in and leading creative sessions sharing digital insights, emerging trends and technologies, and best in class digital creative
• Support internal and external education and best practice, inspiring the agency and our clients to think and behave more strategically in the digital space, and strive to create best-in-class work, developing content and supporting marketing initiatives on behalf of digital

Skills Required

Essential: experience of delivering social campaigns to an excellent level, on time and on budget; and a comprehensive understanding of the broader digital mix.

• A deep understanding of digital platforms and tools, and a persuasive ability to explain how it can be harnessed for a variety of industry sectors across paid, earned, owned and shared channels
• In-depth knowledge of best practice and native channel analytics across digital platforms
• A track-record of delivering successful digital programmes beyond
• An understanding of various strategic frameworks and analytical tools and an ability to develop actionable insights
• Minimum six years’ work experience within agency/consultancy or in-house role within a commercial or patient/professional group setting
• Strong experience working alongside senior and/or new business teams in pitches
• Confidence and gravitas to advise senior clients on complex challenges
• Experience leading and shaping effective campaigns or large-scale programme with demonstrable outcomes
• Experience directly line managing and managing teams up to 6 people
• Strong skills in financial management
• With excellent communication and interpersonal skills, you will be client-facing and team building. We need someone who can be agile and adaptable, able to work at a fast pace and meet deadlines, and comfortable working on a broad range of challenges across new business and client briefs at any one time.
• This role will sit in the Studio team which includes digital, design, production, creative and strategic specialisms.

In return, our client offers:

• Excellent starting salary with annual reviews
• 28 days holiday allowance (+ bank holidays), a day off to celebrate your Birthday, ‘Time4U’ every month (+ 6 days a year)
• Matched pension contributions (up to 5%)
• Life Assurance 
• Private Medical Insurance
• Employee Assistance Programme
• Season ticket loans and Cycle to work scheme
• Gym & Shopping discounts
• Access to their Learning Academy to support your career and personal growth
• Hybrid (up to 3 days remote working per week)
• ‘Work from Anywhere’ one week per year
• Plus, much more

Why apply

Whatever your long-term career ambition, you will be joining a company who will provide you with the flexibility for you to develop your career.  They offer a supportive and welcoming working environment, including hybrid working. They will take your career seriously to enable you to be the best you can be.

The Digital Recruitment Company is an Employment Business for interim, contract and temporary recruitment and acts as an Employment Agency in relation to permanent vacancies.
 
To apply for this role please contact us at:   
Mags Rendle
0203 640 2133
 
mags@digitalrecruitmentcompany.com
www.digitalrecruitmentcompany.com