Email Marketing Executive

2022-05-08 11:57:442022-08-05Digital Recruitment Company
Job TypeCareersOther
AreaLondon, United KingdomLondonUnited KingdomLondon
SectorOtherMarketing and Sales JobsSEO and Search JobsTechnical and Development JobsPR and Communications JobsClient ServicesStrategy
Salary£30,000 - £35,000
Start Dateasap
AdvertiserMags Rendle
Telephone+44 (0) 203 640 2133
Job Views303
Email Marketing Executive

Job Type:       Permanent
Salary:            £30,000 - £35,000 DOE
Location:        London Hybrid/WFH  3 days a week flexible
Consultant:    Mags Rende
We’re looking for an Email Marketing Executive to join the UK’s leading tech training provider. They are specialists in technology providing a collection of talent and training services helping individuals and companies be winners in the digital revolution. They specialise in  the people side of technology and provide a supported and fun working environment for their employees.

Responsible for creating and delivering email marketing and automation campaigns to effectively take their services to market, specifically focused on lead generation goals.
  • Create, deliver email marketing campaigns to effectively target different customer groups
  • Creation of landing pages and data capture forms related to email campaigns.
  • Responsible for creating the external newsletters
  • Perform A/B testing to continually learn and improve on campaign results
  • Ongoing analysis of current/previous email marketing campaigns for optimisation of future campaigns
  • Measure results and optimise lead nurturing workflows
  • Work with key stakeholders and assist with copy to deliver compelling propositions and marketing messages that resonate with the target audiences
  • Deliver marketing activities on time and within budget, with a core focus on lead generation
  • Ensure campaign materials are shared with key stakeholders
  • Responsible for reporting on email marketing results to stakeholders
  • To ensure GDPR regulations are adhered to across all aspects of the role
  • KPIs & SLAs
  • Drive stakeholder strategy and campaign planning by analysing performance and KPIS
  • Maintain and exceed email metrics
  • Demonstration of high- quality content rich email newsletters
  • Management of email platform and customer database to ensure KPIs are met
Key Working Relationships
  • Marketing Directors
  • Senior Email & Automation Manager
  • Campaign Marketing Managers
  • New Customer Acquisition Team Manager
  • Heads of Sales
  • Sales Team Members
  • IT / CRM Administrators
  • Graphic Design Team
Your Competencies
  • Strong written and verbal communication skills; able to communicate clearly and effectively with internal and external stakeholders
  • Strong knowledge of email marketing strategies, and best practice
  • Track record of using email as a lead generation channel
  • Experience of delivering sophisticated email marketing projects
  • Highly analytical, creative, and versatile marketer with a passion for digital
  • Strong insight and analysis experience. Able to distil and present complex information in an interesting and accessible way
  • Able to work collaboratively and sustain effective working relationships with diverse colleagues, partners, and clients
Your Experience
  • 3+ years of marketing experience including email-marketing, deliverability, testing, and automation
  • Excellent written communication and copywriting skills
  • Good understanding of marketing principles
  • Marketing automation and platforms (HubSpot)
  • Microsoft Dynamics CRM knowledge
  • Some HTML experience but not essential
  • General knowledge of Microsoft Office essential
  • GDPR regulations
Your knowledge
  • Proficiency in marketing automation technology
  • Familiarity with analytical and database tools
  • Strong project management skills
Your Qualifications
  • Educated to degree-level, ideally in Marketing or a related subject or up to 3 years’ experience in a similar role
  • Holding a professional marketing qualification will be advantageous
What you’ll bring
  • Passionate about marketing
  • A proactive, ‘can-do’ approach to work
  • First class organisation skills
  • A team-focused approach to work
  • Ability to work independently
  • Support the day-to-day management of marketing systems
  • Ability to work under pressure and deliver to deadlines
  • A desire to deliver high quality work and constantly looking to improve outputs
  • Able to think creatively and has a willingness to put forward ideas
  • Would suit an ambitious individual with a desire to progress and take on more responsibility
  • A creative spirit.
  • A desire to help the tech world become more inclusive and giving everyone an opportunity.
This is a company who care about your wellbeing and want you to enjoy your job while advancing your career. As such they offer a great benefits package that includes competitive salary, bonus, hybrid working, 27 days holiday (you can buy extra days too), Medicash, develop your skills with 3 days pa training, 2 days pa charity volunteering, discounted gym membership and a 4% pension contribution.
They  want everyone to feel supported, so they have setup several community networks, like their LGBTQ+ & Black in the Workplace groups. In addition, we offer mindfulness sessions and even have gardening and photography clubs!
Curious to know more and discuss the company opportunity, and their benefits further?  Apply below and Mags Rendle will be in touch to answer all your questions.
The Digital Recruitment Company is an Employment Business for interim, contract and temporary recruitment and acts as an Employment Agency in relation to permanent vacancies.
To apply for this role please contact us at:
Mags Rendle
0203 640 2133
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Mags Rendle
Senior Recruitment Consultant
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0203 640 2133
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