Must speak fluent English as well as French, German or Italian
The Organisation:
Digital Careers, part of the Digital Recruitment Company is currently working with a global investment management organisation who have operations in 20 countries and manage £1Trillion worth of assets for clients. They have over 7,000 employees and are looking to grow the digital distribution which has brought CRM, marketing and tech together.
The Role:
| Joining a newly created digital team consisting of 40 hand-picked individuals from Digital Marketing, Technology and the CRM function. Main responsibilities will be to; generate leads from existing or new clients, get people to invest into the clients funds digitally by using technologies such as web-chat and to use digital to give clients and visitors a better, faster and more accessible service. |
| The responsibilities of the role:· Help with project management and delivery of the Inbound Team’s initiatives· Help keep up consistency of delivery by helping with execution of campaigns. To do this you will need to work closely with the following:- Content curator
– Email marketing specialists – Traffic generation specialists – Analytic specialist · Help develop and manage digital marketing campaigns which achieve our goals (traffic & leads) · Help upload content to the website, advertising platforms and any other online channels we use such as LinkedIn · Help execute email campaigns · With a little help, we will teach you how to edit videos and online content for distribution into our online channels · You will help the events team interface with inbound marketing to increase digital partnership with events · Build presentations to assist with the reporting of activities that the inbound team conduct · Help us log and fix bugs and test new website and campaign page developments · You will help us focus on our goals: – Generating leads from existing or new clients – Generating sales online – Doing things quickly · Promote our mindset: Speed-to-market, fostering positive change, being different from financial services and having an attitude of “I can do anything with digital”
Experience and skills: · Experience in b2b marketing (outside of financial services) · Experience delivering the following online campaigns – Executing email marketing campaigns (using marketing automation platforms a +) – Online traffic generation campaigns such as PPC, Banner and other core online channels – Web analytics (Google analytics) – Social media campaigns · Experience putting together campaign landing pages and websites using a CMS system (no coding will be required here just the use of a templated design · You will have experience putting together creative, clear and concise power-point presentations to update the business on progress · You will be hands-on and will have the ability to work across functions to collaborate as a team to help drive the goals
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Benefits
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